e.l.f. Beauty

General Information

We are one of the fastest-growing, most innovative cosmetics companies in the United States. Driven by our mission to make luxurious beauty accessible for all women to play beautifully®, we have challenged the traditional belief that quality cosmetics are only available at high prices in select channels. e.l.f. offers high-quality, prestige-inspired beauty products for eyes, lips and face at extraordinary value, with the majority of our items retailing for $6 or less. Our price points encourage trial and experimentation, while our commitment to quality and a differentiated consumer engagement model engender loyalty among a passionate and vocal group of consumers. We have built an authentic brand and a company with strong growth, margins and cash flow from operations. Our products are first launched on elfcosmetics.com, and distribution is generally only broadened to our retail customers after we receive strong consumer validation online. We believe this has led to our consistently strong retail sales per linear foot of shelf space, which we refer to as “productivity.” We are one of the fastest-growing cosmetics brands at Target, Walmart and CVS.

Employees: 231
Founded: 2013
Contact Information
Address 570 10th Street Oakland, CA 94607, USA (510) 778-7787
Phone Number (510) 778-7787
Web Address http://www.elfcosmetics.com
View Prospectus: e.l.f. Beauty
Financial Information
Market Cap $665.7mil
Revenues $213.0 mil (last 12 months)
Net Income $-1.6 mil (last 12 months)
IPO Profile
Symbol ELF
Exchange NYSE
Shares (millions): 8.3
Price range $17.00 - $17.00
Est. $ Volume $141.7 mil
Manager / Joint Managers J.P. Morgan/ Morgan Stanley
CO-Managers Piper Jaffray/ Wells Fargo Securities/ William Blair/ Cowen and Company/ BMO Capital Markets/ Stifel/ SunTrust Robinson Humphrey
Expected To Trade: 9/22/2016
Status: Priced
Quiet Period Expiration Date:
Lock-Up Period Expiration Date:
SCOOP Rating
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