The IPO Buzz: Ethos Technologies (LIFE Proposed) Sets Terms for $200 Million IPO

Ethos Technologies Corp. (LIFE Proposed), a digital life insurance platform company, unveiled the terms for its $200 million IPO early today – Tuesday, Jan. 20, 2026: 10.53 million shares at a price range of $18.00 to $20.00 to raise $199.99 million, if priced at the $19.00 mid-point of its range.

Bankers plan to price the IPO next Wednesday night, Jan. 28, 2026, to trade Thursday, Jan. 29, on the NASDAQ.

Goldman Sachs and J.P. Morgan are leading the joint book-runners’ team, which includes BofA Securities, Barclays, Citigroup, Deutsche Bank Securities, Citizens, William Blair and Baird.

Ethos Technologies Corp., based in San Francisco, was founded in 2016. The company’s digital platform is designed to simplify the process of buying and selling life insurance – for consumers – as well as for life insurance brokers and agents, according to the prospectus.

(For more information about this company, please check the IPO Calendar and the individual IPO Profile found on the IPOScoop.com website.)

Note: Never trade on proposed symbols. They have been known to change and you might buy something on the OTC Bulletin Board.

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Disclosure: Nobody on the IPOScoop.com staff has a position in any stocks mentioned above, nor do they trade or invest in IPOs. The IPOScoop.com staff does not issue advice, recommendations or opinions.