The IPO Buzz: Bob’s Discount Furniture (BOBS) Prices IPO at $17 – Low End

Bob’s Discount Furniture (BOBS) priced its IPO at $17.00  – the low end of its $17.00-to-$19.00 price range – and sold 19.45 million shares – the number in the prospectus – to raise $330.65 million on Wednesday night,  Feb. 4, 2026. The pricing at the IPO’s low end followed a sharp slide in tech stocks that drove the NASDAQ Composite Index down 1.1 percent on Wednesday.

Bob’s Discount Furniture (BOBS) opened flat at $17.00 on the New York Stock Exchange on Thursday, Feb. 5, 2026. The stock slipped below its IPO price. At about 1:30 p.m. EST, though, BOBS was up slightly – trading at $17.25 – up a quarter – for a 1.47 percent gain from its IPO price on volume for the day of about 9.29 million shares.

J.P. Morgan and Morgan Stanley led the joint book-runners’ team, which included RBC Capital Markets, UBS Investment Bank, BofA Securities, Evercore ISI and Goldman Sachs.

Bob’s Discount Furniture (BOBS) plans to use most of the IPO’s proceeds to pay off nearly $350 million in debt, the prospectus said.

After the IPO, Bain Capital and  its affiliates will own 75.4 percent of Bob’s Discount Furniture’s outstanding stock, the prospectus said.

Based in Manchester, Connecticut, Bob’s Discount Furniture (BOBS) sells value-priced home furnishings in its stores – about 206 showrooms in 26 U.S. states as of Sept. 28, 2025 – and online, according to the prospectus.

The company was founded in 1991. Bob Kaufman, the founder, sold a majority interest in the company to Bain Capital in February 2014 – reportedly for around $350 million. The founder’s avatar, a puppet known as Little Bob, appears in the company’s TV commercials and on its website.

 Bob’s Discount Furniture (BOBS) is profitable, according to the prospectus: The company reported net income of $119.93 million on revenue  of $2.32 billion for the 12 months that ended Sept. 28, 2025.

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