(Note: This is NOT an IPO. This is a NASDAQ uplisting from the OTC Pink Market, aka the Pink Sheets.)
Fortune Valley Treasures, Inc. is a holding company incorporated in Nevada. The shares of common stock offered in this public offering – in connection with the NASDAQ uplisting – are shares of the U.S. holding company. (Incorporated in Nevada)
We conduct our business through our PRC subsidiaries, which are a food and beverage supply chain company group based in Guangdong province, China. With the mission to improve people’s lives by offering safe and quality foods, we are committed to building a first-class food supply chain business in China and in the global markets. Through quality control and sales of selected branded products, we provide a one-stop quality food purchase experience for both businesses and individual customers.
Our vision is “Safe Foods for the People.” Our products are well recognized among consumer groups in the Pearl River Delta region of China. We strive to improve the consumers’ food experience in respect of brand, quality, service and speed. Through online and offline channels, we deliver quality food products to consumers through sales targeting national and regional wholesalers, major food and beverage chains, supermarkets and other retailers.
We purchase, supply, distribute and sell alcohol and non-alcohol beverages, packaged staple foods, and household drinking water related purification devices. Since our founding in 2011, we have primarily engaged in the wholesale distribution and retail sale of wine and liquor products in Southern China. In the recent years, we have expanded into the non-alcohol beverage and food markets through strategic acquisitions.
We manage the entire process of product procurement, warehousing, distribution, logistics, and delivery through our supply chain system. We cultivate long-term cooperation relationships with many high-quality upstream suppliers to secure the supply demand and stable product procurement. Through continuous optimization and management of supply planning, logistics management and quality assurance, we have improved product procurement efficiency and product flow management capabilities.
We sell products using a hybrid marketing model through our supply chain platform, social media, primarily WeChat, distributor network, key customer channels, product displays at our stores, and community promotions. We promote direct sales to business and individual consumers on our e-commerce supply chain platform – “FVTI Online” (or “Fugu Online”). Further, we make online or offline bulk sales through our agents and independent distributors. We have over a dozen brick and mortar stores in Dongguan City and elsewhere in Guangdong Province. We have established long-term and stable cooperative relations with certain core enterprises and achieved a substantial portion of our sales through key customer channels. We utilize promotions and cross-selling opportunities to expand our customer base and build brand awareness. In addition, we are actively seeking quality target companies in the food and beverage industries for mergers and acquisition for further development of our company.
Note: Net loss and revenue are for the 12 months that ended Sept. 30, 2023.
(Fortune Valley Treasures, Inc. cut the size of its public offering/NASDAQ uplisting in an S-1/A filing dated Nov. 21, 2023, to 1.5 million shares – down from 3.8 million shares – and kept the assumed public offering price at $4.00 – to raise $6.0 million. Note: This is NOT an IPO. This is a NASDAQ uplisting from the OTC Pink Market, aka the Pink Sheets. As of Nov. 20, 2023, the last sale price of our common stock as reported on OTC Pink Open Market was $3.95 per share.)
(Background: Fortune Valley Treasures, Inc. disclosed terms for its public offering/NASDAQ uplisting in an S-1/A filing dated April 26, 2022: 6.25 million shares at $4.00 to raise $25 million. The Dongguan City, China-based company filed its S-1 on Dec. 16, 2021.)