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(Incorporated in the Cayman Islands)
We believe the world becomes more meaningful and engaging when people connect through shared experiences. Our mission is to build the digital infrastructure for the global experiences economy — empowering merchants to share their passions and travelers to discover the heartbeat of each destination. Interactions on our platform bridge cultures, deepen understanding and move us closer to a world that is more connected and united, one experience at a time.
Who We Are
Klook is the largest pan-regional experiences platform in Asia-Pacific (“APAC”) by gross transaction volume (“GTV”) in 2024, according to a market report commissioned by us from Euromonitor. We connect travelers with merchants providing a vast array of activities, tours, attractions and other travel services across the globe. Our platform featured approximately 310,000 offerings spanning around 4,200 destinations as of September 30, 2025 and recorded over 65 million experiences booked for the 12 months ended September 30, 2025.
Klook was founded on a simple yet powerful idea: to digitalize experiences and make them accessible to every traveler. Experiences — the very essence of travel — is a relatively untapped market ripe for digital transformation. While other categories of travel have migrated online rapidly, the experiences category remains fragmented, largely offline and difficult to access. This gap is especially true in APAC, a region rich with culture, history and diversity, yet where experiences offerings are largely dominated by SMEs with limited digital capabilities.
“Keep Looking” or Klook, became both our company name and our commitment to unlocking experiences for travelers worldwide.
Klook is purpose-built to serve the experiences sector, designed for the last-mile when most bookings happen in-destination or shortly before the trip. Our mobile-first platform delivers instant confirmation, real-time availability, and dynamic recommendations that adapt to interest, location, and timing. We are built for category depth, spanning activities, tours, and attractions — each with distinct interfaces from seat-level theater inventory to capacity-limited guided day tours. We are built for operational complexity, with infrastructure for multi-currency payments, traveler-operator messaging, standardized refunds, and disruption management. We use technology and AI to make travelers’ discovery more personalized and merchants’ improvement of offerings more effortless. Together, these pillars position Klook not only to capture last-mile travel spending at scale, but to lead the global digitalization of the experiences category.
We connect with and serve a broad and diverse base of merchants, from mom-and–pop operators to larger companies. We help these merchants unlock global demand by giving them direct access to a large and growing traveler base, supported by our marketing expertise. We further enable digitalization and operational efficiency through real-time API connectivity, multilingual content management, seamless settlement, and over 40 payment methods, ensuring merchants can serve travelers from around the world. In addition, we provide AI-generated insights from authentic user reviews that help merchants refine their offerings and innovate continuously. Together, these capabilities establish Klook as a vital partner to merchants of all sizes, empowering them to digitalize operations, drive growth, and deliver high-quality experiences to travelers worldwide.
For travelers, our curated mobile-first platform leverages AI technologies to hyper-personalize the discovery of experiences. Our target users are young, tech-savvy, spontaneous travelers who are eager to explore the world. Our curated offerings, underpinned by approximately 13 million verified reviews as of September 30, 2025, give users confidence to book instantly. Our vibrant community of over 30,000 Klook Kreators creates authentic social media.
Note: Net loss and revenue are in U.S. dollars for the 12 months that ended Sept. 30, 2025.
(Note: Klook Technology Limited filed its F-1 for its IPO on Nov. 10, 2025, without disclosing the terms. This will be an IPO of American Depositary Shares (ADS). The estimated proceeds figure – $100 million – is a placeholder figure. Bloomberg reported that Klook’s IPO could raise between $300 million and $500 million, according to people familiar with Klook’s plans.)
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