MGO Global Inc.

General Information
Business:

We are a global lifestyle and fashion brand with a license agreement with soccer legend Lionel Messi, also known as Leo Messi. (Incorporated in Delaware)

The Messi Brand design team is led by MGO co-founder and Chief Design Officer Virginia “Ginny” Hilfiger, who works in close collaboration with Leo Messi to craft the fundamental design aesthetic that has continued to inform and inspire the development of each year’s casual, but elegant spring and fall collections. Two of the brand’s signature design elements, the color palette and the incorporation of “10” and “30,” are nods to Messi’s soccer teams – the color palette is largely composed of his teams’ colors, light blue, navy blue, white and red, the “10” is his jersey number both in Barcelona and the Argentinian national team, and the “30” is his jersey number for Paris Saint Germain.

We signed a global licensing agreement in October 2018, which was later replaced by the Messi License, with legendary pro soccer player Lionel Messi, also known as Leo Messi, or Messi, to spearhead the creation of “The Messi Brand” – a premium line of functional and sporty casual wear, accessories and home décor that is inspired by the superstar’s persona and trend-setting fashion sense – both on and off the pitch. This license agreement was later terminated and replaced by another licensing agreement with similar terms which are described under “Business—The Messi License Agreement.” The resulting in-demand collections contain designs focused on being effortless and accessible to all, much like that of Messi’s personal style. (Example: The M10 Rugby Long Sleeve Shirt sells for $85.00, according to The Messi Store online.)

While The Messi Brand represents the first and only asset in our portfolio, our business model is underpinned by our intent to strategically expand our collection of lifestyle brands through industry collaborations, licensing, acquisitions and organic brand development. However we are not currently in active discussions with any third parties relating to potential collaborations, licensing or acquisitions to expand our brand portfolio. While it is our intention to pursue growth and expansion of our brand portfolio in the future, we currently are not negotiating or have any probable agreements to add additional assets to the Messi Brand in our portfolio at this time.

Members of our leadership team have led prolific brand development initiatives for fashion industry titans that have included Tommy Hilfiger, Fila, Burberry, J Brand, GUESS, Brooks Brothers and True Religion, among many others, collectively generating billions of dollars in retail sales across the globe over the past 30 years.

**Note: For the 12 months that ended Sept. 30, 2022: Revenue of $658,802 and a net loss of $2.39 million

**Note: As of Sept. 30, 2022 – Accumulated deficit of $5.07 million

**Note: As of Nov. 11, 2022, we have 4 employees. However, we utilize the services of 17 individuals, seven (7) on a full-time basis and ten (10) on a part-time basis and compensate them in non-employee capacities as consultants. In addition to these individuals, we have retained the services of seven (7) additional persons and entities as independent contractors, including individuals and entities providing the following types of consulting services: software engineering and architecture; IT security; IT quality control; marketing and communications; legal services, and public relations and public affairs. 

(Note: MGO Global Inc. priced its micro-cap IPO on Jan. 12, 2023, in line with the terms in its prospectus: 1.5 million shares at $5.00 to raise $7.5 million. MGO Global Inc. filed an S-1/A on Dec. 27, 2022, in which it updated its accumulated deficit as of Sept. 30, 2022. MGO Global Inc. filed its S-1 on Nov. 18, 2022, and disclosed terms: 1.5 million shares at $5.00 to raise $7.5 million. The company submitted confidential IPO documents to the SEC on Aug. 3, 2022.) 

Industry: APPAREL & OTHER FINISHED PRODS OF FABRICS & SIMILAR MATERIAL
Employees: 4
Founded: 2018
Contact Information
Address 1515 SE 17th Street, Suite 121/#460596 Fort Lauderdale, Florida 33346
Phone Number 1-347-913-3316
Web Address https://www.themessistore.com/
View Prospectus: MGO Global Inc.
Financial Information
Market Cap $65.95mil
Revenues $0.66 mil (last 12 months)
Net Income $-2.39 mil (last 12 months)
IPO Profile
Symbol MGOL
Exchange NASDAQ
Shares (millions): 1.5
Price range $5.00 - $5.00
Est. $ Volume $7.5 mil
Manager / Joint Managers Boustead Securities/ Sutter Securities
CO-Managers
Expected To Trade: 1/13/2023
Status: Priced
Quiet Period Expiration Date:
Lock-Up Period Expiration Date:
SCOOP Rating
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