Viant Technology Inc.

General Information

We are an advertising software company. Our software enables the programmatic purchase of advertising, which is the electronification of the advertising buying process. Programmatic advertising is rapidly taking market share from traditional ad sales channels, which require more staffing, offer less transparency and involve higher costs to buyers.

Our demand side platform (“DSP”), Adelphic, is an enterprise software platform that is used by marketers and their advertising agencies to centralize the planning, buying and measurement of their advertising across most channels. Through our technology, a marketer can easily buy ads on desktop, mobile, connected TV, linear TV, streaming audio and digital billboards.

(Note: Viant Technology upsized its IPO at pricing on Feb. 9, 2021: 10 million shares, up from 8.5 million in the prospectus, at $25 each – above the top of its recently increased price range of $22 to $24 – to raise $250 million.)

Industry: Services - Computer Processing & Data Prep
Employees: 282
Founded: 1999
Contact Information
Address 2722 Michelson Drive, Suite 100 Irvine, CA 92612
Phone Number (949) 861-8888
Web Address
View Prospectus: Viant Technology Inc.
Financial Information
Market Cap $978.8mil
Revenues $160.75 mil (last 12 months)
Net Income $13.19 mil (last 12 months)
IPO Profile
Symbol DSP
Exchange NASDAQ
Shares (millions): 10.0
Price range $25.00 - $25.00
Est. $ Volume $250.0 mil
Manager / Joint Managers BofA Securities/ UBS Investment Bank
CO-Managers Canaccord Genuity/ JMP Securities/ Needham & Co./ Raymond James
Expected To Trade: 2/10/2021
Status: Priced
Quiet Period Expiration Date:
Lock-Up Period Expiration Date:
SCOOP Rating
Rating Change