VS Media Holdings Ltd.
General Information | |
Business: | We are the BVI-incorporated holding company for the Hong Kong-based content creation company. (Incorporated in the British Virgin Islands)We are a British Virgin Islands business company incorporated on August 30, 2022, as a holding company of our business, which is primarily operated through our indirect wholly-owned HK SAR subsidiary, VS Media Limited (“VS Media HK”), our indirect wholly-owned HK SAR subsidiary, GRACE CREATION LIMITED (“Grace Creation”), and our indirect wholly-owned Taiwan subsidiary, VS MEDIA LIMITED (“VS Media TW”).Founded in 2013, our company manages a global network of digital Creators who create and publish content to social media platforms such as YouTube, Facebook, Instagram and TikTok. Our Creators include influencers, KOLs—Key Opinion Leaders, bloggers, and other content creators who cultivate fanbases on social media platforms.*Note: Revenue and net income figures are in U.S. dollars for the year ended Dec.31, 2022.Our business provides value to two major business stakeholders: Creators and Brands.Our Value to Creators: We empower and support Creators by (i) providing them with production facilities, training, and funding to produce quality content; (ii) helping them expand their social media influence and fanbase by assisting with marketing, public relations and audience analytics; and (iii) most importantly, enabling them to monetize their influence by working effectively with Brands, platforms, and fans.Our Value to Brands: We bridge the divide between Brands and Creators through helping Brands reach their target audience effectively by (i) advising on content strategy and budget and recommending specific Creators; (ii) communicating with and managing selected Creators; (iii) producing engaging and relevant content with Creators to promote key messages for Brands; (iv) publishing branded content on Creators’ social media channels; (v) amplifying the reach of Creators’ and Brands’ content through precise media planning and buying on social media platforms; (vi) providing optimization and retainer services through data analysis and reporting.We have developed two distinct but complementary business models: Marketing Services and Social Commerce.Marketing Services Model: We help Creators to generate revenue by working with Brands and social media platforms. We do this in two ways: (1) We assist Brands in developing their content and social media strategy and guide them in selecting relevant Creators to create engaging content, publish content on social media platforms, and attract fans’ attention and increase their responsiveness to the Brand’s message. We bridge the divide between Brands and Creators by offering Brands local, relevant, and effective solutions from Creators. We also provide advice on marketing strategies and services on performance optimization to Brands to improve the effectiveness of their branded content and ads, all of which are highly interrelated and not separately identifiable. (2) We assist Creators in earning advertising revenue by creating and publishing content on social media platforms, like YouTube and Facebook.Social Commerce Model: We purchase products from Brands and re-sell them to Creators to help Creators build their own eCommerce businesses. In some cases, we also help Creators sell products and merchandise directly to their fanbase/customers.(VSME Media Holdings Ltd. priced its IPO on Sept 27, 2023, in sync with the terms in it prospectus: 2.0 million shares at $5.00 to raise $10.0 million.)
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Industry: | MISCELLANEOUS PUBLISHING |
Employees: | 41 |
Founded: | 2013 |
Contact Information | |
Address | 6/F, KOHO, 75 Hung To Road, Kwun Tong, Hong Kong |
Phone Number | +852 2889 1313 |
Web Address | https://www.vs-media.com/ |
View Prospectus: | VS Media Holdings Ltd. |
Financial Information | |
Market Cap | $110.0mil |
Revenues | $9.03 mil (last 12 months) |
Net Income | $3.53 mil (last 12 months) |
IPO Profile | |
Symbol | VSME |
Exchange | NASDAQ |
Shares (millions): | 2.0 |
Price range | $5.00 - $5.00 |
Est. $ Volume | $10.0 mil |
Manager / Joint Managers | Univest Securities |
CO-Managers | |
Expected To Trade: | 9/28/2023 |
Status: | Priced |
Quiet Period Expiration Date: | Available only to Subscribers |
Lock-Up Period Expiration Date: | Available only to Subscribers |
SCOOP Rating | Available only to Subscribers |
Rating Change | Available only to Subscribers |